According to Forbes, Diddy, Dr Dre, Jay Z, Birdman and 50 cent are the richest Hip- hop artists in the world currently.
Diddy leads the pack with an estimated fortune of $700 million, an increase of $120 million over his net worth last year. The change comes largely from the addition of Revolt TV—the new, music-focused, multi-platform channel of which he’s the majority owner—to his already-hefty portfolio.
Diddy has plenty of competition in the race to $1 billion. His top challengers are Dr. Dre, who ranks second with $550 million. The former leapfrogged the latter on this year’s Forbes Five thanks to a large stake in Beats By Dr. Dre, which he cofounded with Interscope chief Jimmy Iovine in 2008.
Beats has a unique brand—it speaks to a nice young demographic, which is really interesting to marketers.